Bleacher Report named Slate Magazine President KEITH HERNANDEZ VP/Brand Strategy & Sales. Hernandez, who “started working at the company last month,” reports directly to Founder & CEO DAVE FINOCCHIO. Hernandez is “leading go-to-marketing strategy for social media, working with advertising clients and BR’s ad sales team to develop branded-content campaigns targeted at the site’s core millennial-male audience” (VARIETY.com, 4/18).
EXECS: Data outfit Sportradar has parted ways with CRO TOM MASTERMAN and Marketing & Communications Dir NICK STAMM as it has shifted some of its U.S. business operations from Minneapolis to N.Y. (Eric Fisher, Staff Writer)....The Univ. of Iowa promoted Senior Associate AD/Sport Administration & Event Management BARBARA BURKE to Deputy AD. Burke is replacing GENE TAYLOR, who on Monday left to become Kansas State AD (THEGAZETTE.com, 4/18)....Whistle Sports named Mashable Studios Exec Producer of Original Programming & Development J LALONDE VP/Content (Whistle Sports)....L.A.-based Innovative Partnerships Group (IPG360) began its operations yesterday. IPG360 is founded by veteran business development exec JEFF MARKS. The company’s first client is the Pro Football HOF (IPG360)....The Bears named Blackhawks PR Manager MEGHAN BOWER to the newly created position of PR Specialist. The Bears also named Ohio State Associate AD/Athletic Communications ADAM WIDMAN Dir of Media Relations (THE DAILY)....Learfield named Celtics VP/Activation & Corporate Partnerships JJ ALBERTS GM of Providence Friars Sports Properties (Learfield)….The ECHL Worcester Railers named TOM MATTHEWS Social Media & PR Coordinator and KATIE ARSENAULT Marketing & Game Operations Coordinator. The Railers also promoted Membership Exec TYMMOTHY DORE to Senior Account Exec of Tickets & Memberships (Railers)….The NHL Kings named LINDSEY KARLIS Rink Account Exec in its Hockey Development department (THE DAILY)….Oak View Group’s security consulting division Prevent Advisors named USTA Dir of Security MICHAEL RODRIGUEZ and former U.S. Secret Service Special Agent MARK CAMILLO to its BOD (Prevent Advisors).
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