In Baton Rouge, Mark Ballard reported Louisiana state Rep. Cedric Glover created a bill that would "forbid LSU and UL-Lafayette from renewing the contracts with local brewers" when current sponsorships expire. Glover: "Why would we have wanted to officially license and brand and tie an alcoholic beverage to a school?" He added that given "ongoing efforts to combat underage drinking on college campuses and all the problems that follow excessive alcohol use, while at the same time endorsing an 'official beer' sends a conflicting message" (Baton Rouge ADVOCATE, 4/17).
NO MORE CHEESE FOR YOU: In Green Bay, Richard Ryman notes Event USA and the Packers have "ended a long-running partnership." Neither party "offered a reason why the arrangement was terminated." Event USA and its division known as Packer Fan Tours "served as the 'Official Tour Company' and 'Official Game Package Company' for 24 seasons." Football and the Packers are "prevalent on the Event USA website, but gone are statements saying the company has any official status with the Packers" (GREEN BAY PRESS-GAZETTE, 4/18).
ONE TOUGH DUCK: Tough Mudder has signed Aflac as its official supplemental insurance provider for the '17 season in North America. The category designation comes along with entitlement rights to the Aflac Small Business Challenge, a new program designed for teams participating in Tough Mudder events as a small business team (Ben Fischer, Staff Writer).
DIAMOND NOTES: Royals 3B Mike Moustakas is "helping raise money for the ACE 30 Memorial Fund" with a limited-edition T-shirt with Moustakas' No. 8 inside the outline of a moose. The fund was set up after the January death of P Yordano Ventura, and money raised "goes toward building youth baseball fields in Ventura’s native Dominican Republic" (K.C. STAR, 4/18)....D-backs 1B Paul Goldschmidt is featured in the latest ad campaign for the Univ. of Phoenix. Goldschmidt completed his degree through the online school (Univ. of Phoenix).