Menu
Marketing and Sponsorship

Univ. Of Arizona Likely To Only Take In $500K From Nike Apparel Extension

Even though the Univ. of Arizona "will receive an average annual package" of about $3.8M from its newly extended partnership with Nike, the school will "actually take home only about $500,000 in cash," according to Bruce Pascoe of the ARIZONA DAILY STAR. Still, compared with UA's old contract, "that’s a pretty good deal" because the old cash figure "was often a negative one." School AD Greg Byrne: "There were years we were writing a check." Arizona "often significantly overran" a $1M annual allowance for Nike gear and equipment, "which quickly mopped up the $25,000 in cash Nike also offered." But now, the new Nike deal "gives the school" $2.15M worth of gear and equipment, with escalators that raise the amount to $2.6M by '23 plus the $500,000 in cash. Byrne said that he "was more than satisfied with the Nike arrangement, in part because UA would have been locked into the old money-losing deal until 2019 anyway." Byrne said Nike "had us for another four years but they gave us more than double and sped up the process" by tearing up the old contract. Byrne: "We really appreciate it" (ARIZONA DAILY STAR, 8/29).

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2015/08/31/Marketing-and-Sponsorship/Arizona.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2015/08/31/Marketing-and-Sponsorship/Arizona.aspx

CLOSE