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Yankees To Honor Jeter With Uniform Patch; Marketers Cashing In On The Captain

The Yankees will host "Derek Jeter Day" for Sunday's home game against the Royals. Starting Sunday and through the remainder of the '14 season, the team will wear a patch depicting Jeter's final season logo on the left sleeve of their uniform and cap. Meanwhile, New Era launched a limited-edition Derek Jeter Collectible Cap Set, consisting of three hats commemorating his five World Series titles, his 3,000 hits milestone and his upcoming retirement. New Era made only 2,014 units, which are available only at Yankees team stores. Also, a limited-edition Derek Jeter commemorative issue of Yankees Magazine will go on sale Sept. 18 (Yankees). Steiner Sports President Brandon Steiner said that the baseballs with Jeter logos to be used during Sunday's game, and the Yankees' uniforms "used in the game and throughout the rest of the season will be sold" by his company. New Era Cap President Pete Augustine said, "We've never seen this much interest from a player perspective, and I'm not sure we ever will." New Era has "more than 50 Jeter products for sale." Augustine said, "We literally can't keep product in stock." Rovell wrote that Nike is "seeking to further capitalize on its spokesman by trademarking 'RE2PECT,' which it is already using on gear sold in stores" (ESPN.com, 9/2).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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