UNC-Asheville Hires IMG College To Handle School's Capital Fundraising Campaign
UNC-Asheville, a Big South Conference school in the mountains of North Carolina, has hired IMG College to spearhead the school's $5.75M capital fundraising campaign. As part of the arrangement, IMG College will now oversee the Bulldog Club, the athletic department's fundraising arm, while also selling corporate sponsorships. UNC-A represents IMG College's first client in its new fundraising business. The unit will be overseen by IMG College Senior VP & Chief Innovation Officer Mark Dyer, who runs the company's ancillary businesses, and VP/Regional Properties Mike Wolfert. Kelly Schukart has been hired from Cal-Berkeley, where she was Dir of Development, to be UNC-A GM. School AD Janet Cone said the school hired IMG College to increase annual giving and overall revenue for athletics.