Top Rank Chair Bob Arum said that the Manny Pacquiao-Timothy Bradley Jr. rematch on April 12 “generated between 750,000 and 800,000 pay-per-view buys,” according to Dan Rafael of ESPN.com. Those numbers are a “significant decline from what Pacquiao-Bradley I generated when Bradley received a heavily disputed split decision" in June ‘12. That fight generated 890,000 PPV buys and “many expected the rematch to at least equal the first fight.” Arum said, “Sure, it's a disappointment.” HBO, which produced the PPV, said that “Arum's disclosure was on the mark.” Rafael noted the fight “generated approximately” $49M in gross PPV revenue. Arum: “It is what it is. The numbers are the numbers.” He added, “The absence of Mexican or Hispanic opponent hurt. If you had a challenger like, for example, [Rafael] Marquez, the fight would do over a million buys. Tim is a great fighter but he's not Hispanic and we tried everything to energize the black community without that much success. But we all made money on the fight. We did OK” (ESPN.com 5/10).
