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UConn Blowout Delivers ESPN Best NCAA Women's Hoops Overnight Rating Since '04

ESPN drew a 3.1 overnight rating for UConn’s 79-58 win over Notre Dame in the NCAA women’s basketball championship game last night, marking the best figure for any women’s college game since ’04. The 3.1 also marks the fourth-best rating for a women’s title game since ’00. UConn-Notre Dame is up 48% from UConn’s blowout win over Louisville last year, which drew a 2.1 overnight. Last night’s game also is up from a 2.6 overnight for Baylor-Notre Dame in ’12 and up from a 2.3 overnight for Texas A&M-Notre Dame in ’11. Hartford-New Haven led all markets last night with a 29.3 local rating, which is up from a 22.5 rating in the market for last year’s title game. The top five markets last night were rounded out by Final Four host city Nashville (6.8), Knoxville (6.0), Louisville (5.5) and Indianapolis (4.8) (Austin Karp, Assistant Managing Editor). ESPN's Tony Kornheiser prior to the game noted the comments made by UConn coach Geno Auriemma and Notre Dame coach Muffet McGraw is "bringing eyeballs to the women's basketball championship." Kornheiser: "Primarily to see if pregame, halftime and postgame -- what are they going to do?" ("PTI," ESPN, 4/8).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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