SBJ In-Depth: Ticketing
Ticketing remains one of the most scrutinized segments of the sports business, whether it’s pricing or methods of delivery, as trends in consumer spending force teams and events to rethink their strategies. We’ll talk to the people in the trenches to identify the most effective approaches, whether it’s dealing with season tickets and single-game sales or contemplating add-on incentives and technology.
Publishing Date: April 28 Ad Close: April 14 Materials Close: April 16. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or email@example.com.