Univ. Of Michigan Spurns Adidas For Nike Carli Lloyd Seeks Whole Foods Endorsement Eichel Creating Demand For Sabres Jerseys Delta To Lease Boeing 757sTo NBA Teams Marketplace Roundup Carli Lloyd Demand Spikes After WC Final Andy Murray Picky With Endorsements NBC Lands New Advertisers For Race Coverage Tennessee Unveils New Nike Uniforms New Balance Launches Global Campaign
SBD/March 6, 2014/Marketing and Sponsorship
Nike CEO Mark Parker Promotes Company's Innovation Ahead Of '14 FIFA World Cup
Nike CEO Mark Parker today said the company’s “innovation for the World Cup this year is more than we've ever produced for any major event, certainly in the sport of football ever.” Appearing on CNBC’s “Squawk on the Street," Parker added, “You'll see mo...
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