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VARIETY's Brian Lowry wrote ESPN's Keith Olbermann "picked the right time to get back into sports, where the coverage, for the most part, hasn't caught up with the news." Olbermann returned to sports "at a moment when the field keeps yielding meatier stories -- from steroid use to the bullying charges" leveled against Dolphins G Richie Incognito, "from the massive concussion lawsuit against the NFL to players coming out as gay." Olbermann’s "news instincts and biting commentaries stand in stark contrast to much of the blather emanating from ex-players and coaches," who "frequently sound tongue-tied when the topic deviates from X’s and O’s or wins and losses" (VARIETY.com, 2/27).

FOLLOWING THE SCRIPT: WWE Chief Revenue & Marketing Officer Michelle Wilson said that the WWE Network's goal for this year is "to get to one million subscribers, the base that represents their pay-per-view break-even point." Wilson said, "Over time, we could get to 2 to 4 million subscribers, and at that level, it transforms the economics of the WWE." ENTERTAINMENT WEEKLY's Kyle Anderson writes, "If the fans vote with their money, expect more companies to copy the WWE's model" (ENTERTAINMENT WEEKLY, 3/7 issue).

CHANGING FOCUS: In DC, Steven Goff reported broadcaster John Harkes "will not work" MLS DC United matches on Comcast SportsNet Washington this season. Harkes wrote on his Twitter account, "I have decided to step back from calling games for @dcunited as I want to focus on coaching." Santino Quaranta is "expected to join veteran play-by-play man Dave Johnson in the booth" (WASHINGTONPOST.com, 2/26).

THINK IT OVER: In L.A., Tom Hoffarth offers a "counter-proposal" to Time Warner Cable regarding SportsNet L.A.'s proposed subscriber fee, which has many local carriers balking. Hoffarth: "Time Warner Cable, we agree to your financial terms. But the deal is, our customers have told us they want to see only the games. So we want the channel only from March 1 to Nov. 1, when there are exhibition- and regular-season contests. For those other four months, the channel disappears and we don’t pay for it" (L.A. DAILY NEWS, 2/28).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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