CBS, Turner Plug March Madness In N.Y. Subway Ford Ends Champions League Sponsorhip Bouchard's Star Continues To Rise In Tennis Marketplace Roundup Manchester United Set To Ink $1B Nike Pact Adidas Studies MLS Teams Before Designing Jerseys Target To Sponsor MLB All-Star Game In Minny PNC Park Switching From Pepsi To Coca-Cola Peak Puts BlueDEF Name On PBR Velocity Tour Wilson's MLB Rangers Jersey, T-Shirt Hot Sellers
Upcoming Conferences and Events
SBD/January 9, 2014/Marketing and Sponsorship
76ers, Devils Ink PartyPoker Pact, First Major U.S. Sports Teams With Online Gambling Deal
The 76ers and Devils have "signed a multiyear marketing agreement" with PartyPoker, becoming "the first major U.S.-based professional sports teams to align themselves with online gambling," according to Scott Soshnick of BLOOMBERG NEWS. The agreement between the unit of Gibraltar-based Bw...