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People and Pop Culture

Executive Transactions

USA Luge named former ECHL Trenton Titans Exec Dir JIM LEAHY CEO. Leahy also had stints with the Sabres, Nets and 76ers (USA Luge)….The ATP BB&T Atlanta Open named Athlon Sports VP/Sales for National Accounts EDDIE GONZALEZ Tournament Dir & Chief Development Officer. The move is pending approval from the ATP World Tour (BB&T Open)….N.Y. Road Runners named UNICEF U.S. Fund Senior Dir of Sports Partnerships CHRIS WEILLER VP/Media & PR. Weiller had previous stints with the Bobcats, Knicks, MSG and the NBA (NYRR)….The Tigers promoted Manager of Media Relations AILEEN VILLARREAL to Dir of Media Relations (Tigers)....The Single-A Florida State League Daytona Cubs promoted Assistant GM JOSH LAWTHER to GM, replacing BRADY BALLARD, who left to become Historic Dodgertown VP in Vero Beach, Fla. (NEWS-JOURNALONLINE.com, 9/25)….Nike Golf promoted Global Brand Integration Dir DANIEL SCHENK to EMEA Marketing Dir, effective Dec. 1. Schenk will relocate from Nike HQs in Oregon to the company’s European HQs in the Netherlands (GOLFBUSINESSNEWS.com, 9/25)….Stanford Univ. promoted KEVIN BLUE to Senior Associate AD/External Relations, BRIAN RISSO to Dir of Athletic Communications, DAVID SERTICH to Dir of Business Strategy and MATT DOYLE to Associate AD/Football Operations (Stanford).

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