Bleacher Report Launches New Home Page, Mobile App Designed For U.K. Market
Bleacher Report has introduced a new home page and version of its Team Stream mobile application targeted for the U.K. audience. Located at BleacherReport.com/UK, the online destination will contain news and commentary on soccer, cricket, rugby, F1 and other sports of interest to the U.K. market. To support the initiative, Bleacher Report has boosted its int'l editorial team. Lee Walker, former Eurosport Managing Editor, has been hired as Managing Editor of Bleacher Report's U.K. operations, and will report to Dave Finocchio, company co-Founder and Chief Content & Product Officer. Walker will lead a team of more than 50 writers, editors, and contributors.