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Vikings In Prep Mode For London Game, Sending Players To U.K. Next Week

The Vikings are "already busy coordinating efforts across all fronts" for the team's Sept. 29 NFL Int'l Series game against the Steelers in London, according to Dan Wiederer of the Minneapolis STAR TRIBUNE. Vikings C John Sullivan, OT Matt Kalil, S Harrison Smith and TE Kyle Rudolph will "head to both London and Ireland next week, traveling to multiple cities to begin generating buzz for the game." In addition, Vikings Entertainment Network "continues ironing out details for a partnership with the UK’s Sky Network, aiming to deliver a steady feed of Vikings-related programming leading up to September." The team "already has made the decision to fly to London on Sept. 23 -- the Monday before the game -- hoping to quickly adjust to the time difference while smoothly transitioning into game preparation mode." The Vikings are "hoping to bring at least some of the Mall of America Field experience to England." Vikings VP/Sales & Marketing and CMO Steve LaCroix: "We’re even talking about shipping the gjallarhorn. I’m pretty sure it won’t quite fit in the overhead. But it’s all part of our effort to bring our brand over there" (Minneapolis STAR TRIBUNE, 3/21).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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