Auto Club Set To Unveil Pit Box Lounge; Pit Road Suites Selling In Charlotte
Auto Club Speedway is set to "unveil the Pit Box Lounge for the Nationwide Royal Purple 300 on Saturday and the Sprint Cup Auto Club 400 on Sunday," according to Louis Brewster of the L.A. DAILY NEWS. The lounge, "located on the terrace suite level at the entrance to pit road," will feature a "two-story slide from the terrace suite to pit road." It includes "access to seating on the suite rooftop and a slide to the new Victory Lane Bar, located where the old victory lane used to be." Initial reports show this year's sales are "double last year's premium offering." Other items in the package include a "race time pit tour, a race scanner, pre-race pit pass, access to the 'Frontrunners Garage' elevated area inside Garage 2, Victory Lane access, souvenir program, speedway lanyard, Hard Card membership and preferred parking" (L.A. DAILY NEWS, 3/20).
THINK INSIDE THE BOX: Charlotte Motor Speedway Senior VP/Sales & Marketing Dan Farrell said that companies that have signed on to lease the venue's new $45,000 Pit Road VIP boxes "include Coca-Cola, Blue Cross and Blue Shield of North Carolina, Charlotte-based car dealership chain Sonic Automotive, Stock Car Steel and Aluminum in Mooresville, Wix Filters in Gastonia, Monroe-based Republic Refrigeration, and Charlotte-based diversified manufacturer Carlisle Cos." Farrell added that several other companies are "expressing interest in the two available suites after an open house last week" (CHARLOTTE OBSERVER, 3/16).