FoxSoccer.com Coming Off Its Most-Trafficked 12-Month Period In Site History
FoxSoccer.com completed the most-trafficked 12-month span in its history, generating an averaging of 2.6 million unique visitors per month between December '11 and November '12, according to data from comScore. The total is up 65% from the prior year. FoxSoccer.com additionally reached 3.625 million uniques in November, the site's largest total for any month not during a men's or women's World Cup. Fox Soccer is losing exclusive content rights to the EPL following NBC's recent rights deal, but retains exclusive U.S. digital highlight rights with the UEFA Champions League and CONCACAF, among others. "To get these numbers during the regular season we think speaks to the kind of investments we made and the momentum we're building," said Fox Soccer VP/Interactive Media Bhavesh Patel.