iHoops To Be Integrated Into USA Basketball; NBA And NCAA To Continue Funding
NBA and NCAA-owned iHoops is reorganizing with its operations to be integrated into USA Basketball’s management structure. It will be led by USA Basketball Chair Jerry Colangelo. iHoops will move its operations from Indianapolis to USA Basketball’s Colorado Springs HQs in mid-January. The iHoops name will remain at least in the short term but all programming and operations will go under the USA Basketball banner. The iHoops CEO position will be eliminated with current iHoops CEO Derrick Godfrey to remain as a consultant through the transition. iHoops was created in '08 as a joint venture between the NBA and the NCAA to develop youth basketball training and educational programs. Both the NBA and the NCAA will continue their joint funding of iHoops. The seven-member iHoops staff may be offered the chance to relocate to Colorado Springs. USA Basketball will also look to add to the iHoops staff. "USA Basketball has the brand recognition and partner relationships to make this a good fit," Colangelo said. "It will add to our youth development program and we are interested in growing our base."