Menu
Events and Attractions

Las Vegas PGA Tour Event Drops Justin Timberlake, Re-ups With Shriners Hospitals

The PGA Tour Fall Series Justin Timberlake Shriners Hospitals for Children Open has “one eye fixed on the present and the other on the future” as the tournament “shifts from the end of the season to the beginning and has the Shriners Hospitals for Children go it alone without Justin Timberlake hosting the event,” according to Steve Carp of the LAS VEGAS REVIEW-JOURNAL. Next year the tournament “will be known as the Shriners Hospitals for Children Open” and will be “part of the Tour's FedEx Cup,” counting towards the playoffs in’14. Currently, as part of the Fall Series, the event has "no points on the line.” To help with the switch, the Shriners “committed an additional five years to the event at TPC Summerlin.” Tournament Chair Raoul Frevel said that the move will “change the entire dynamic of the tournament.” Earlier this summer “about 300 invitations were sent to Tour players that contained a personal message from a Shriners Hospital patient” with the theme "Join The Celebration." The message was “intended to strike an emotional chord while bringing awareness to the forthcoming change,” and it “might have already paid off.” Golfer Vijay Singh, who “hasn't played Las Vegas in years, accepted to play this year and is likely on board for 2013.” Getting the primary focus on the hospitals and their patients was the “primary reason the Shriners and Timberlake have decided to part ways.” The entertainer “wasn't able to generate greater interest in the tournament, and his star power wasn't enough to lure bigger-name players to the event on a consistent basis.” Frevel said, “We tried everything we could to get [Timberlake] more involved with our kids and the hospitals. But it seemed that when the TV cameras weren't on, he disappeared” (LAS VEGAS REVIEW-JOURNAL, 10/1).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2012/10/02/Events-and-Attractions/PGA-Tour-Las-Vegas.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2012/10/02/Events-and-Attractions/PGA-Tour-Las-Vegas.aspx

CLOSE