Menu
Marketing and Sponsorship

Panini America Adding USA Baseball To Its Roster Of Trading Card Partners

Panini America will announce at today’s Industry Summit in Las Vegas that it has added USA Baseball to its roster of U.S. trading-card licenses. As the official trading card, Panini gets rights to USA Baseball marks and national team players, which will initially be used in an October "Prime Cuts" release. Panini will also produce the annual USA Baseball national team's box set. Starting in '13, Panini will sell a set with top USA Baseball players -- current and retired -- which will include autographs and memorabilia. Adding baseball's NGB to its collection of rights complements the MLBPA rights Panini acquired last year. Topps has had the exclusive MLB card license since '10. Topps is also the USOC's exclusive trading card licensee, although Panini has rights for USA Basketball and the U.S. women's national soccer team.

SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2012/03/19/Marketing-and-Sponsorship/Panini.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2012/03/19/Marketing-and-Sponsorship/Panini.aspx

CLOSE