Ducks Lowering Prices For 40% Of Season-Ticket Holders In '12-13

The Ducks announced yesterday that they "will not raise season ticket prices for next year and instead will lower the cost for 40 percent of their season-seat holders," according to Jeff Miller of the ORANGE COUNTY REGISTER. For the 40% whose tickets "will decrease in price, the reductions will range from 2 percent to 35 percent." The average season-ticket price "will decrease 4.8 percent." The Ducks also announced a new Season Ticket Holder Rewards Program that will include "benefits like Ducks Dollars good for food and merchandise and exclusives such as VIP experiences and Zamboni rides" (ORANGE COUNTY REGISTER, 2/22). In L.A., Helene Elliott notes the Ducks' average ticket this season "cost $45.68, below the NHL average of $57.39" (L.A. TIMES, 2/22).