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Missouri AD Alden Says School Will Raise Football Ticket Prices Across The Board

In an open letter to Univ. of Missouri fans posted on the school's athletics website, AD Mike Alden "outlined several changes that are under way as MU makes the transition from" the Big 12 to the SEC, including an "increase in football ticket prices 'across the board,'" according to Dave Matter of the COLUMBIA DAILY TRIBUNE. Alden "stipulated that faculty, staff and students will not see a rise in ticket prices but the other price changes will place Missouri 'in the middle of the pack in the SEC.'" The other changes include Faurot Field "getting a new artificial surface this summer, costing approximately" $1.5M. Alden said that the Tiger logo will be "slightly enlarged at midfield," and SEC logos "will be placed on the field rather than on the grass berms where MU formerly placed Big 12 logos." Visiting teams will be "allotted approximately" 6,000 tickets per game, an "increase from the standard" 3,800 tickets MU has typically given to visiting teams. Alden's letter also addresed uniform changes that will be "introduced at the April 14 spring game." MU's "redesigned Nike uniforms will 'focus much more' on the school's Tiger logo than the block M that has adorned Missouri helmets since" '71. MU will also "unify the shade of gold for all its team uniforms and unveil new lettering" (COLUMBIA DAILY TRIBUNE, 2/21). In K.C., Terez Paylor noted how much MU will raise ticket prices "is unclear." Alden said that MU Senior Associate AD of Administration Mark Alnutt is "working to finalize" the '12 football schedule. MU currently has 11 games scheduled, and needs one more. Alden has said in the past that he "hopes to have the schedule done by" March 1 (K.C. STAR, 2/21).

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