SBJ In-Depth: College Basketball
As the 2011-12 NCAA basketball season tips off, many key business moves are being made off the court. SportsBusiness Journal will look at how stakeholders are trying to connect to the sport’s passionate fan base, from sponsor activation to media promotions, and will outline some of the business trends you’ll want to watch in the season ahead.
Publishing Date: Nov. 14 Ad Close: Oct. 31 Materials Close: Nov. 2. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or firstname.lastname@example.org.