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Quebecor Media, Impact Agree To Wide-Ranging Deal Ahead Of MLS Move

Quebecor Media and the Montreal Impact, who are slated to make their MLS debut in '12, announced a five-year agreement Thursday that gives the team a "wide-ranging relationship covering sponsorship, media, technology and positioning in the sports marketplace," according to Randy Phillips of the Montreal GAZETTE. Impact President Joey Saputo said, "It's a great deal for us in that it allows us to utilize Quebecor Media from a total standpoint. If you were to take the deal and split it up between telecommunications and TV, maybe we could have got a better one. But in Quebecor, everything is combined and it's all in one." Phillips reports the "key component of the agreement, of which no financial figures were given, is that TVA Sports, a property of Quebecor's TVA Group Inc. division, becomes the Impact's official broadcaster and will carry the bulk of the team's regular-season games and playoffs in MLS." All games "will be televised in high definition and the broadcasts will not conflict with Impact games aired by TSN or French-language RDS as part of an existing agreement with MLS." Meanwhile, Quebecor Media division Videotron will be a "founding member of the Impact's move to MLS by providing a more hi-tech experience at Saputo Stadium." Saputo: "Videotron is going to better the technological experience in the stadium because they will create apps for the stadium and through their full network, TV, the Web and mobile." Saputo added that a "number of other companies expressed interest in forming a similar partnership, including Bell Globemedia" (Montreal GAZETTE, 7/15).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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