SBJ In-Depth: The Fight Issue
The fight business continues to show its scrappiness, bolstered by the return of boxing to stadiums, the rising popularity of mixed martial arts, and the continued resilience of professional wrestling. SportsBusiness Journal will examine the growth areas in each of the sports and detail how the fight business is trying to broaden its appeal. We’ll introduce you to the competitors who are proving to be fan favorites, and highlight how the sports are trying to market those compelling stars. Publishing Date: June 20 Ad Close: June 6 Materials Close: June 8. For more information, contact Julie Tuttle, National Director of Advertising at 212 500 0711 or firstname.lastname@example.org.