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Volume 24 No. 159
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What's Up For The Weekend With Alli Sports President Wade Martin

Ever wonder how executives in sports business spend their weekends? THE DAILY this week continues "What's Up For The Weekend," providing readers with an inside look at people in our industry. This week, we catch up with Alli Sports President WADE MARTIN, who chatted with Staff Writer Theresa Manahan.

Q: What are your plans for this weekend?
Martin: This weekend is a typical spring weekend filled with my kids’ sports: soccer, baseball, tennis and a local charity 5k. I love these weekends. Nothing better than watching my kids enjoy all that's great about youth sports.

Q: What do you like to read and watch during the weekend?
Martin: I always have a book going (a random sampling of fiction, non fiction and business), and the weekend is good reading time. I love movies, old and new, so will usually try to watch a movie, too. And, of course, the featured sports game or event of that weekend.

Q: What workout routines or activities do you like to do on the weekend?
Martin: I'm completely addicted to platform tennis and play as much as I can. It's an obscure form of tennis that earns me zero credibility in the action sports world.

Q: Favorite weekend getaway?
Martin: Without question, our summer weekends at my wife's family lake house. No shoes, no driving, no e-mails and lots of water sports, fishing, relaxing and time with the family. Nothing better!

Q: Must see weekend game?
Martin: Featured Premier League game.

Q: Favorite restaurant on the road?
Martin: In-N-Out Burger in California and Virgil's BBQ in N.Y.

Q: What do you usually do to pass time on a plane?
Martin: Catch up on work and reading. When else do you get a couple hours with no calls or e-mails?