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SPORTCUT.COM USES ROSE CAMPAIGN TO GENERATE BUZZ ON LAUNCH

          Pete Rose will help launch today an Internet Hall-of-
     Fame petition with www.sportcut.com, a new
     sports/entertainment Web site, according to USA TODAY's Mike
     Dodd.  Fans will be asked to go to sportcut.com to vote on
     whether Rose should be allowed entry into Baseball's Hall of
     Fame (USA TODAY, 11/30).  Rose appeared on CBS' "The Early
     Show" this morning for an 8:15 interview with Bryant Gumbel
     to discuss his attempts at reinstatement in MLB. MLB Exec
     VP/Administration Robert Dupuy will meet in early 2000 with
     Rose's attorney Roger Makley.  Following the interview,
     Gumbel said, "Let me make note here, that you can access the
     Pete Rose petition at sportcut.com."  A graphic then was
     shown with the Web address (CBS, 11/30).  Worldwide
     Entertainment & Sports and sportcut.com Chair Charles
     Koppelman appeared on "Biz Buzz."  Koppelman, asked how his
     site will "get people's attention" with other competition:
     "It's not really a lot of competition. ... If you want to
     buy something in the sports world, you have specific places
     you can go to, ... but that's all you're going to do there. 
     If you want information and irreverent content, you've got
     some places to go to, but you're not going to be able to buy
     very much.  If you want entertainment and games in the
     sports world, you've got some other places to go to. 
     Sportcut has all of the above" ("Biz Buzz," CNNfn, 11/29). 
          SO SORRY: FSN's Keith Olbermann noted that Rose said
     that NBC/TNT's Craig Sager "apologized" to him after his
     World Series interview with NBC's Jim Gray.  Olbermann added
     that Sager "immediately denied that, adding he hasn't even
     spoken to Rose about the interview."  Olbermann: "I worked
     with Craig Sager for three years at CNN and with Jim Gray
     for two at NBC, and of the hundreds of ex-colleagues I have,
     they may be the two who are the most likely to tell the
     truth no matter the consequences.  And Gray may be the guy
     who is the least concerned with advancing his own career at
     somebody else's expense" ("Primetime," FSN, 11/29).  
          

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