NH-based PC Connection has signed a marketing deal with
the Red Sox, which will make the company one of only three
to advertise in the Fenway Park outfield in over 50 years.
In return, the marketer of PCs and related accessories will
supply computer products to the team (PC Connection).
GREEN DAY: In Boston, Andrea Estes reported that the
Red Sox are "locked" in a trademark infringement suit
brought by Gus, Peter and Paul D'Angelo over "who has the
right to market products bearing" the name "Green Monster,"
the nickname of Fenway Park's leftfield wall. Team lawyers,
who asked a federal judge to dismiss the case yesterday,
argue that the "Green Monster has become indelibly linked
with Fenway Park, and its owners, the Red Sox." The
D'Angelo brothers, who sold "Green Monster" T-shirts outside
of the ballpark from '86-93, argue that "they should be able
to sell" the merchandise because "they thought of it first"
and claim that the Red Sox decided to start selling the
merchandise in '94 "only when their idea caught on." The
D'Angelos' lawyer Joel Barshak said, "The D'Angelos were
selling 20,000 (T-shirts) a year until they were told 'No,
you're infringing upon a trademark'" (BOSTON HERALD, 4/15).
