YOUNG AMERICA TO FOX SPORTS NET: COME SAIL AWAY WITH ME

          Fox Sports Net (FSN) has signed on to sponsor the New
     York Yacht Club/Young America Challenge for the 2000
     America's Cup Race in New Zealand.  As the first Premier
     Partner for Young America, the top-level sponsorship
     category for the team, FSN will receive corporate
     hospitality at races in both RI and New Zealand in '99 and
     signage on Young America's sails, hulls, venues and
     communications (FSN).  In Providence, Timothy Barmann
     reported that the sponsorship "is the single largest"
     received by Young America to date.  Although spokespeople
     for both FSN and Young America declined to give the amount
     of the deal, Fox did say that it was a "multimillion-dollar"
     sponsorship.  Young America has raised about $24M of its
     $40M goal.  Barmann wrote that the TV exposure FSN will
     receive during the race will "ironically ... come courtesy"
     of rival ESPN's exclusive coverage (Pro. JOURNAL, 1/19).