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CABLEVISION DENIES IT WILL MAKE GEORGE THE KING OF NEW YORK

          Cablevision "immediately moved" yesterday to "quash the
     buzz" that it is in talks with Yankees Owner George
     Steinbrenner about his team, and a role for him as top exec
     of the Knicks and NHL Rangers, according to Steve Zipay of
     NEWSDAY.  In a statement, Cablevision said: "We have had no
     discussions to relinquish either the control or the
     management responsibilities of Madison Square Garden and its
     teams and do not expect to have any such discussions in the
     future."  MSG President Dave Checketts "declined" to talk
     about his reaction, but an MSG exec "said Checketts feels
     secure in his job."  Zipay adds that MSG's revenue will
     reach $100M this year, up from the $12M a year before
     Checketts was named head in '95, and "those are the stats"
     that Cablevision Chair Charles Dolan "holds most dear." 
     Rangers President Neil Smith called the speculation "too
     bizarre for words."  One Steinbrenner associate said "that
     anything more than a figurehead position" for Steinbrenner
     "was a ridiculous notion" (NEWSDAY, 9/18).
          NOW CHILDREN: In NJ, Bob Klapisch reports that the
     possibility of Steinbrenner selling the Yankees "hinges on
     two key factors, according to people familiar with the Boss'
     thinking."  First, Steinbrenner is "deciding whether he
     wants to leave" the team to his children, including his 29-
     year-old son Harold, and 43-year-old son-in-law, Steve
     Swindal.  Second, Steinbrenner is "deeply committed to
     moving the Yankees to Manhattan's West Side, and, according
     to an official close to the team, Steinbrenner would like to
     continue his association with the team if a move occurs." 
     But if N.Y. City Council Speaker Peter Vallone is successful
     in putting the future of Yankee Stadium to a referendum,
     sources say Steinbrenner "could well throw in the towel and
     sell to Cablevision" (Newark STAR-LEDGER, 9/18).
          SCHUNDLER'S LIST: The N.Y. OBSERVER's Greg Sargent
     reports that Jersey City (NJ) Mayor Bret Schundler "is
     exploring ways to build - and aggressively market" a new
     ballpark on the border of Jersey City and Secaucus for "the
     Yankees or any other team" looking for a new home.
     Schundler: "We have the best location in the metropolitan
     area - bar none."  He said a site proposal will be presented
     to Steinbrenner in several weeks (N.Y. OBSERVER, 9/21). 

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