L.A. TIMES' STEWART QUESTIONS NBC SPORTS ON PLAYOFF COVERAGE
As the Pacers' lead grew during the overtime period
against the Knicks yesterday, Larry Stewart of the L.A.
TIMES questions why NBC stayed until the conclusion of the
game and didn't switch viewers in the L.A. and Seattle
markets to the Sonics-Lakers game already in progress. NBC
Sports VP Ed Markey: "You can't have it both ways. You
can't please two masters. We were committed to stay with
the game that people across the country had already invested
2 1/2 hours in." Markey, when asked about using a split
screen: "NBC never uses split screens on anything. The
problem is you're trying to please too many people and you
end up not pleasing anyone" (L.A. TIMES, 5/11).