Menu
Sponsorships Advertising Marketing

SUPER BOWL TELECAST SET TO TOUT THE COMING OF "ARMAGEDDON"

          Several science fiction and action-adventure movies
     will wage "a promotional battle" during NBC's Super Bowl
     XXXII broadcast, according to Wayne Friedman of the
     HOLLYWOOD REPORTER.  Disney will pay $2.6M for a 60-second
     spot for its "Armageddon," starring Bruce Willis, set for a
     July release.  Warner Bros. is advertising "Sphere," with
     Dustin Hoffman and Samuel L. Jackson, due in February, while
     Sony Pictures will tout "The Mark of Zorro," to arrive this
     spring.  New Line will advertise three films, including
     "Lost in Space," "The Wedding Singer" and "Dark City." 
     Universal is also "rumored" to have bought a spot to promo
     either "Blues Brothers 2000," or "Meet Joe Black," with Brad
     Pitt and Anthony Hopkins (HOLLYWOOD REPORTER, 1/12).

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1998/01/13/Sponsorships-Advertising-Marketing/SUPER-BOWL-TELECAST-SET-TO-TOUT-THE-COMING-OF-ARMAGEDDON.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1998/01/13/Sponsorships-Advertising-Marketing/SUPER-BOWL-TELECAST-SET-TO-TOUT-THE-COMING-OF-ARMAGEDDON.aspx

CLOSE