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Volume 24 No. 156

Sports Media

          N.Y. Fox-affiliate WNYC "was the only Fox affiliate in
     the country not to pick up the national network feed" of the
     Redskins-Cowboys game last night at 7:00pm ET.  Fox Sports
     VP/Media Relations Vince Wladika: "It was a decision that
     our New York station made on Friday, and they are the only
     one who chose not to go that route" (Baltimore SUN, 11/17).
     ...USA TODAY's Rudy Martzke reports that ESPN Radio, which
     now consists of 16 weekend hours, will add 55 weeknight
     hours in January, primarily game-related updates, as well as
     15 weekday hours via talk from "The Sports Reporters"
     panelist Tony Kornheiser (USA TODAY, 11/17)....Westinghouse
     said it will officially change its name and stock symbol to
     CBS on December 1.  The Pittsburgh-based company sold its
     industrial operations and said it will "focus solely on TV
     and radio" (WALL STREET JOURNAL, 11/17)....CNBC's "The Edge"
     examined the emergence of new women's sports magazines. 
     Dewitt Media President Gene Dewitt: "The [WNBA] sold out ...
     Figure skating commands a premium now on [TV] and does a
     very good rating.  So there are enough signs to me that
     women's sports are becoming more important and that makes
     them more important to marketers" (CNBC, 11/14).

          The English Premier soccer league has agreed "to a
     record-breaking" $170M, three-year deal with a joint venture
     involving IMG's Mark McCormack and French pay TV group Canal
     Plus for TV rights outside the U.K., according to Juliana
     Koranteng of the HOLLYWOOD REPORTER.  The deal, which will
     "sell international broadcasters matches involving the
     league's 20 teams, almost quadruples" the $15.3M paid
     annually by previous rights holder CSI since '92.  Although
     the deal has not been confirmed, the Premier League "is said
     to have preferred the offer" from McCormack's TWI and Canal
     Plus because "it promised to extend the games' reach from
     Europe and Australia to the much-coveted Asian market"
     (Juliana Koranteng, HOLLYWOOD REPORTER, 11/17).