AVP SERVES UP ADDITIONAL LOCAL MARKETING PARTNERS
The AVP has added two local marketing partners to sell sponsorships in designated cities along the Miller Lite/AVP Tour and it has renewed five partnerships for the coming season. The two additions are ProServ for the '98 Atlanta Open and Riber Sports Marketing for the Cincinnati event. Renewals were confirmed with Kemper Lesnick for the Chicago event, P.S. StarGames (Las Vegas), Buddy Mallet Productions (Corpus Christi), the Vail Valley Tourism and Convention Bureau (Vail) and the Sacramento Capitals (Sacramento). The marketing partners are granted exclusive rights to sell local sponsorships in their market or territory (AVP).