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Volume 24 No. 157

Olympics

     NAOC has drawn up an operating budget for the '98 Games of
94.5B yen, up 18.5B yen over their initial plan, according to
KYODO NEWS.  NAOC put telecom expenses at 16.7B yen, up 11.6B
yen.  Transportation, hotel and security expenses were 6.7B yen,
up 3.5B yen.  Broadcast revenues are estimated at 29.2B yen, down
4.1B yen from the original plan, and sponsorship revenue is
listed at 26.3B yen, down 5.9B yen.  Nagano city and other local
governments are expected to double their combined financial
burden to 5B yen to make up for revenue shortfalls (KYODO NEWS,
3/23).

     ACOG has yet to make its initial $1.9M payment to the city
of Atlanta for municipal services such as police and fire
protection.  ACOG officials say they are still reviewing the
contract (ATLANTA CONSTITUTION, 3/26)....To help TEAM USA members
stay in touch with "the important people in their lives" during
the Atlanta Games, Motorola is giving all U.S. Olympic athletes
the new, limited edition OlymPager (Motorola)....Olympic
organizers in Salt Lake City have signed contracts with Fred A.
Moreton & Co. and Deloitte & Touche.  Moreton will handle risk
management and insurance brokering; Deloitte & Touche will
provide auditing and "other services" (SALT LAKE TRIBUNE,
3/21).... ACOG officials announced more than 38,000 of the
135,000 Olympic tickets put on sale Saturday were sold (ATLANTA
CONSTITUTION, 3/25)....Kodak will leverage its Olympic
sponsorship with an "array of collectibles" (BRANDWEEK, 3/25
issue)....UEFA, which governs European soccer, is refusing to
allow European teams in the Olympics to use players over the age
of 21 (L.A. TIMES, 3/26)....The Copeland Hirther design firm
unveils the "look of the games" today, including banners,
uniforms and tickets (ATLANTA CONSTITUTION, 3/26).