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WEDNESDAY WEB SITE OF THE WEEK

     Buying into the vision that the Web will break down
geographical and cultural barriers and create virtual communities
on-line, Reebok's Planet Reebok Web site is one of the first
attempts to use sports as a unifying theme.  Found at
http://www.planetreebok.com, the site has an active bulletin
board, called "Between Us," and live chats -- with past
appearances by Frank Thomas, Roger Clemens and Yankees players
transcripted.  Yesterday, the site was promoting the company's
cross-promotional efforts with MCA/Universal's new movie, "Ed,"
with "Friends" star Matt LeBlanc.  Other key themes are women's
sports, with a page devoted to the Women's Sports Foundation and
Reebok's Versa Training line both featured prominently.  On the
Olympics, Reebok and SI are combining to offer journals from
Olympic athletes.  The Heart & Sole page offers bios of Reebok-
backed Olympic track athletes.  The Sports & Fitness page offers
training tips and a charter on coaching.  One interesting feature
was a link to MIT's StockMaster service, which tracked the
company's stock.  Planet Reebok offers plenty of content for
sports and fitness enthusiasts.  But, as with any Web site, the
challenge is to keep the info fresh (THE DAILY).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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