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MARKETPLACE ROUND-UP

     The Buccaneers' choice of Baltimore-based Leffler Agency to
handle their $1M marketing account has raised some eyebrows in
the Tampa area, with some still concerned the team will end up in
Baltimore.  Agency head Bob Leffler: "It's just a coincidence I'm
from Baltimore."  Leffler said he will open a Tampa office during
the season (ST. PETE TIMES, 7/19).....SkyBox Int'l and the Boys &
Girls Clubs of America will continue their national citizenship
development program, where SkyBox recognizes Club members for
their academic success, athletic participation and community
service (SkyBox)....Arnold Palmer Golf Management, Co. of
Orlando, FL, will manage the "historic" Presidio Golf Course in
San Francisco.  The Palmer Management Co. signed a ten-year deal
and will open the course to the public (SAN FRANCISCO CHRONICLE,
7/20)....Westinghouse, rumored to be preparing an offer for CBS,
might sell its Westinghouse Communities unit, which owns Bighorn
Golf Club in Palm Desert, CA.  A Westinghouse official said the
sale will not affect The Skins Game, scheduled for Bighorn in
November (GOLF WEEK, 7/20)....Market Media, Inc. has joined with
Winn-Dixie Stores of FL to sell its Floor Focus Ad-tiles in the
chain's 1,217 supermarkets.  Market Media's parent, BPI Packaging
Technologies, estimates the tiles could generate up to $15M in
annual sales by '96. No advertisers have been announced (AD AGE
ONLINE, 7/20)....The Islanders say feedback to their new logo at
their minicamp has been positive.  Islanders VP Pat Calabria:
"The response, according to our sales representatives, has been
over 90% in favor.  And the merchandise with the new logo is
flying off the shelves, so that's a real indication (NEWSDAY,
7/20).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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