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MARKETPLACE ROUND-UP

     The Lakers and Dorna USA have entered into an agreement to
use AdTime rotational signage system at the Forum during the '95-
96 season.  The addition of the Lakers brings the total number of
NBA teams using the AdTime system to 17 (Dorna)....Entry Media,
Inc. has announced that UConn will be adding turnstile
advertising with Turnstile AdSleeve armcovers to both their arena
and stadium.  The New England Ford Dealers have reserved the ad
space exclusively at both the arena and stadium (Entry
Media)....Corporate Entertainment Corp., the maker of Skysuite,
the portable skybox system, is profiled in the FT. LAUDERDALE
SENTINEL.  The company is in negotiations to provide Skysuites to
golf tournaments and auto racing events in South FL (Eric Conrad,
FT.LAUDERDALE SUN-SENTINEL, 6/26)....Waterford Crystal and
Certified Int'l have joined MLBP's roster of licensed home gift
makers with some new additions.  Certified has been licensed to
produce cookie jars and salt and pepper shakers featuring teddy
bears in MLB uniforms.  Waterford Crystal will add a home plate
and pennant paperweight to their crystal baseball
(MLBP)....Fleer's Rockets two-time NBA championship player cards
should be available in early August.  Series 1 will include Sam
Cassell, Carl Herrera and Vernon Maxwell (HOUSTON CHRONICLE,
6/24)....Cadbury Beverages North America is expected to announced
is has assigned the Seven-Up account, estimated at $27M to Young
& Rubicam, New York.  They replace Leo Burnett Chicago (AD AGE
ONLINE, 6/27)....Shares of Coca-Cola traded at a 52-week high for
the sixth straight session Monday, closing at $65.75.  Coke
shares have risen "almost 10% in the last two weeks in the wake
of a string of upbeat reports and events" (ATLANTA CONSTITUTION,
6/27)....The current ADVERTISING AGE has an 11-page ad pull-out
titled: "The NHL: Shooting at New Goals."  Top level execs with
and affiliated with the league are profiled (AD AGE, 7/3 issue)..

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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