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Volume 24 No. 115

The Back Of The Book

     The ESPN Chilton Sports Poll surveyed 2,776 U.S. residents("U.S.") from April 4-May 15, with a subsample of 1,174 autoracing fans ("FANS").  Respondents were asked to rate theirinterest in NASCAR and IndyCar.                             
NASCAR
INDYCAR
INTEREST IN ...
U.S.
FANS
U.S.
FANS
Very interested
14%
33%
9%
21%
Somewhat interested
13
31
16
39
A little bit
9
20
9
21
Not at all
7
16
8
19
FAVORITE TYPE OF RACING?
FAVORITE AUTO RACER?
U.S.
FANS
U.S.
FANS
NASCAR
12%
36%
Dale Earnhardt
7%
20%
IndyCar
8
25
M. Andretti (ret)
3
8
WHO IS THE BIGGEST SPONSOR OF AUTO RACING?
U.S.
FANS
U.S.
FANS
Goodyear
5%
15%
Anheuser-Busch
4%
12%
Pennzoil
4
13

                                              52-WEEK
COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
Bos. Celtics   BOS  21 1/8   -1/4  21 3/8  24 1/8  19 3/4     500
Cobra Golf     CBRA 26       +3/4  25 3/4  41 1/2  14      165300
Converse       CVE   6 3/4     0    6 7/8  12 5/8   6 3/4   13400
Callaway Golf  ELY  14 1/8   +1/4  14      21 3/4  11 1/4  856800
Fila           FLH  24 7/8     0   24 7/8  26      14        5600
Sport Supply   GYM  12 7/8   -1/4  13 1/8  17 1/4   9 1/4    2800
L.A. Gear      LA    3 1/4     0    3 3/8   8 1/4   8 3/8   23500
Nike           NKE  79 1/8   +7/8  78 1/8  80      56 1/4  365400
Reebok         RBK  32 3/4   -3/8  33 1/8  40 1/4  28 3/4  631700
Russell Athl.  RML  28 5/8   -1/8  28 7/8  32 5/8  27 3/4   24400
Sportmart      SPMT  8 1/2     0    8 1/2   7 1/4   2        9700
Starter        STA   8 5/8   -1/4   8 3/4  13 3/8   6 1/4   30300
Topps          TOPP  5 7/8     0    5 7/8   8       4 1/8  159100
Sports Auth.   TSA  18 3/4   -1/2  19 1/4  19 1/4  18 3/4   18000