Menu
Sponsorships Advertising Marketing

MARKETPLACE ROUND-UP

     Sports and Recreation Inc. shares "plummeted 42% in the wake
of an earnings report that was substantially below analysts'
estimates."  The sporting goods-retailer, based in Tampa, had its
stock close at $10.75, down $7.75 in NYSE composite trading (WALL
STREET JOURNAL, 3/15)....Retail sales for the month of February
fell five-tenths of 1%, a "surprise decline" that was the first
in almost a year.  Merrill Lynch Economist Bruce Steinberg:
"Consumers are keeping their wallets shut" (N.Y. TIMES,
3/15)....Clarion Performance Properties in Greenwich, CT won the
'95 Reggie Award from the Promotion Marketing Association of
America for the Sprint World Cup Promotional Effort.  The Reggie
Award is one of the marketing industry's most prestigious honors
(Clarion)....Toyota has been the biggest winner on the PGA Tour
this year, according to Phil Mushnick of the N.Y. POST.  Peter
Jacobsen wore a Toyota visor as he won the Buick Invitational,
and Mark O'Meara wore a Toyota visor when he won the Honda
Classic (N.Y. POST, 3/15)....Base Hit Cookies will be a major
sponsor of the USA Baseball Junior Team, and will be the
corporate host at a number of team-related events and receive
logo identification on jersey's, T-shirts and other team gear
(USA Baseball).

SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1995/03/15/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1995/03/15/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

CLOSE