USOC, TURNER SPORTS AND LIBERTY HANDLE PAN-AM PRODUCTION
The USOC, Turner Sports and Liberty Sports will jointly
produce 25 hours of TV coverage from the XIIth Pan American Games
in Argentina, March 11-26. The English coverage will be produced
by SportSouth, Turner Broadcasting's regional sports network in
the Southeast, and be distributed by Prime Sports regional
networks across the country, as well as other Liberty affiliates
within the U.S. The production will include one-hour daily
highlights during the week, with expanded coverage on weekends.
The telecasts will reach more than 25 million cable households.
Prima Deportiva, the U.S.'s first national Spanish-language
sports cable service, will also provide coverage (USOC).