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NIKE UNDER SCOPE FOR RODMAN AD, PAYMENTS TO HIGH-SCHOOLER

     CBS' Bob McKeown examined Nike's use of controversial
basketball players like Dennis Rodman to sell their shoes.
Cavaliers President Wayne Embry reinforced his earlier comments
criticizing the Foot Action/Nike ad depicting Rodman threatening
Santa Claus.  Ad exec Jerry Della Femina:  "Nike is doing what
they have been trying to do with all of their advertising, and
what they've done very successfully, they are trying to get
attention."  McKeown:  "So what does it say about Nike and
America this Christmas -- that the world's biggest sporting goods
company thinks it can sell more shoes with the Dennis Rodman
who's naughty than with the Dennis Rodman who's nice?" ("CBS
Evening News," 12/22).
          NIKE DENIES REPORT IT PAID HIGH SCHOOL STAR:  Nike
denied a report from The Greenville, SC, NEWS that the company
gave financial help to Chicago hich school star Kevin Garnett, a
6-11 center and possible national player of the year.  The paper
ran a report Wednesday that Nike paid for the player's move from
SC to Chicago and helped finance an apartment in Chicago for him
and his mother.  Nike said it did pay for airfare and lodging for
Garnett's mother to attend its Scholastic Festival.  Nike
spokesperson Tom Feuer said that is totally legal, and said
"there is no truth" to the other allegations (Todd Schultz, USA
TODAY, 12/23).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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