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Volume 24 No. 156

The Back Of The Book

                                              52-WEEK
COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
Bos. Celtics   BOS   20 5/8   -1/2  21      24 1/8  17 7/8   5100
Cobra Golf     CBRA  33 1/2 +1 1/4  32      41 1/2  12 1/2 458100
Callaway Gol   ELY   33 1/8   +1/8  33 1/8  43 3/8  24 1/8 132600
Fila           FLH   19 1/8   +1/4  19      19 7/8  12 1/2   5300
Sport Supply   GYM    9 1/2   -1/4   9 7/8  18       9 5/8   9400
L.A. Gear      LA     5         0    4 7/8  10 5/8   5 1/8  89600
Nike           NKE   65 1/4   -1/4  64 1/2  66 3/4  43 1/8 137600
Reebok         RBK   36 7/8   -1/2  37 1/4  40 1/4  28     291800
Russell Athl   RML   29 3/8   -1/8  29 1/2  32 5/8  24      39300
Skybox         SKYB  12 1/8   +1/4  12      14 3/8   5      51500
Sportmart      SPMT  12       -1/4  12 1/4  19 1/4  10 1/2  10400
Sports Auth.   TSA   20 7/8  +1     19 7/8  25      19 1/4 118400
Starter        STA    7 1/8     0    7 1/8  19 1/4   6 1/4  53100
Topps          TOPP   5 5/8     0    5 7/8   8       5 1/2 105100

     TODAY:  Week 15 NFC Home Attendance     TOMORROW:  The AFC after Week 15
'94 YEAR-TO-DATE
TEAM
HOME
DATES
AVG.
TIX
REVENUE
'93 AVG.
TIX REVENUE
+/- FROM '93
NYG^
7
77,580
$35
$19,007,100
72,401
+ $4,816,448
DET^
7
70,481
$30
$14,801,010
67,647
+ $2,962,710
SF ^
7
68,533
$40
$19,189,200
67,203
+ $2,724,570
ARZ
7
67,835
$27
$12,820,734
46,982
+ $3,941,082
CHI^
6
66,094
$32
$12,690,048
57,229
+ $2,388,828
PHI^
7
65,481
$40
$18,334,600
64,449
+ $2,544,595
DAL
8
64,001
$34
$17,410,992
64,846
- $227,120
MIN
7
62,809
$28
$12,310,564
57,027
+ $1,133,300
ATL
7
62,629
$28
$12,275,256
64,321
+ $118,587
NOS^
7
61,909
$27
$11,700,747
68,038
- $682,117
GBP
7
58,268
$27
$11,012,571
56,476
+ $338,580
WAS
7
56,454
$36
$14,226,408
56,454
No Change
RAM
7
47,133
$30
$9,897,960
51,490
- $914,850
TAM^
7
45,517
$30
$9,558,510
52,456
+ $1,179,166

NOTE: Teams with the symbol (^) next to their name haveincreased their ticket prices over last year. "'93 AVG." isbased on the same number of home dates as the teams have had thusfar in '94. "TIX $" is the team's average ticket price. "TIXREVENUE" is an approximated figure based on the increase/decreasein attendance for the same number of home dates from '93. The+/- revenue figures take into account all new ticket prices.