STATE OF THE STADIUM: YOU LITTLE DEVIL
Last week, Cardinal's Owner Bill Bidwill told the BusinessJournal of Phoenix that the current stadium at Sun Devil Stadiumin Tempe is inadequeate and that he desires a new, state-of-the-art domed facility for his team. The Cardinals have played atSun Devil at ASU since 1988:
Sun Devil Stadium, Tempe, AZ.
|AGE:||Built in 1956.|
|LUXURY SEATS:||60 luxury boxes, 8 suites team recieves all revenue from luxury seating.|
|OWNERSHIP:||Owned by the State of Arizona.|
|MANAGEMENT:||Operated by Arizona State University.|
|CONCESSIONS:||Fine Host Catering. Team gets an estimated 20% of concession revenue.|
|PARKING:||10,000 spots average $4 a car revenue split between the Cardinals and ASU.|
|ADVERTISING:||Cardinals began to share advertising this year with ASU roughly 50/50 split in revenue.|
|LEASE:||Sucession of three 10-year terms first expires in 1997.|
|RENT:||$1.1 million 16th highest.|
(Source: Tom Sadler/Sun Devil Stadium; rent figure from theFlorida Times-Union article on July 24, 1994).