Group Created with Sketch.
Volume 24 No. 159

Sports Media

     A group of companies that operate TV stations affiliated
with ABC are teaming up to develop new sources of revenue for
their channels.  The group said it will form a company called
NewVenco Inc., which will pursue projects in programming,
interactive media, and pay-per-view among other areas (WALL
STREET JOURNAL, 11/11)....In Washington, Leonard Shapiro reports
that, despite gossip to the "contrary" in the local broadcasting
community, WTEM sports radio is not about to "a) fold, b) be sold
or c) significantly change its format."  But he also notes that
WTEM, which has the rights to the Redskins, may lose them in a
bidding war with two other stations (WASHINGTON POST,
11/11)....No officials involved will confirm it, but Red Sox
radio coverage in Boston will likely switch from WRKO to all-
sports WEEI next season (BOSTON GLOBE, 11/11)....In this week's
AD AGE, Jeff Jensen examines the entrance of the pro sports
leagues into the CD-ROM/interactive medium (AD AGE, 11/7 issue).

     In Los Angeles, Larry Stewart writes, "It has to be said
once more:  The NFL's no-doubleheader rule is stupid, antiquated,
asinine and unfair -- particularly to people living in two-team
markets such as Los Angeles and New York."  Because of the rule,
Fox cannot show the Dallas-San Francisco game in L.A. because the
Rams-Raiders game is a sellout.  "What's behind the no-
doubleheader rule?  The NFL's original thinking was that a
television doubleheader could hurt attendance at the local game.
... Nobody with the NFL will say it, but maybe the rule has been
kept, despite public outcry, because the league knew it was
getting into the pay-per-view business.  That began this season
with the Sunday Ticket packages for satellite dish owners" (L.A.
TIMES, 11/11).  In Miami, another city that will have the Dallas-
San Francisco game blacked-out, Barry Jackson suggest the old
rule "needs amending" (MIAMI HERALD, 11/11).
     OTHER NFL MEDIA NOTES:  NBC's AFC games (11.8 rating) lead
the NFC (11.5), now on Fox, at the 10-week mark for the first
time since 1975.  But for the 4th consecutive week, Fox's ratings
are up (Rudy Martzke, USA TODAY, 11/11).

     The Women's Sports Network (WSN) plans to start up in
September with 24-hours of live events, news reports and
exercise, travel and nutritional programming.  They hope to lure
cable operators by dividing the money they receive "in subscriber
fees with community sports programs for girls and
     women."  Terry Kassel, creator of WSN: "So Cablevision, for
example, would have a sponsorship in their name for a women's
softball league on Long Island."  Kassell added that it is also
an opportunity for cable operators to "endear themselves to their
communities."  Although Liberty Sports has rights to many women's
collegiate events, Kassel said WSN will be an outlet for other
women sports, including amateur and recreational (Steve Zipay,
NEWSDAY, 11/11).