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Volume 24 No. 113

The Back Of The Book

                                              52 WEEK
COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
Bos. Celtics   BOS  23         0    23      24 1/8 17 7/8     500
Cobra Golf     CBRA 34 13/16 -15/16 35 1/2  35 3/4 12 1/2  836400
Callaway Golf  ELY  36 5/8   -7/8   37 1/2  43 3/8 21 7/8 1294600
Fila           FLH  16 1/2   -3/8   17      17 1/2 12 1/2   52400
Sport Supply   GYM  12 1/2   -1/8   12 1/2  18     11 1/2    3900
L.A. Gear      LA    6 7/8     0     6 7/8  12 1/8  5 3/8  149600
Nike           NKE  60 7/8   -3/4   61 1/8  66 5/8 43 1/8   86700
Reebok         RBK  38 3/8    -1    39 1/4  40 1/8 28      244700
Russell Athl.  RML  30         0    30      32 5/8 24       42800
Sportmart      SPMT 15 1/4   -1/8   15      19 1/4 10 3/4   23300
Starter        STA  8          0     7 7/8  21      7 3/8   20100
Topps          TOPP 5 7/8    -1/8    6       8 1/8  5 3/4   98400

     TODAY:  The AFC after Week 8     TOMORROW:  The NFC.       
'94 YEAR-TO-DATE
TEAM
HOME
DATES
AVG.
TIX
REVENUE
'93
AVG.
TIX REVENUE
+/- FROM '93
KCC^
3
79,522
$29
$6,918,385
75,493
+ $440,837
BUF^
4
78,182
$30
$9,381,840
79,782
+ $765,411
JET
3
75,874
$25
$7,587,350
76,121
- $24,750
DEN^
3
75,335
$29
$6,554,174
75,273
+ $908,699
CLE
3
74,352
$27
$8,029,962
77,494
- $410,630
MIA
3
72,580
$30
$6,532,230
65,394
+ $646,766
SEA^
3
63,717
$28
$5,352,256
56,713
+ $1,268,896
PAT^
3
60,185
$34
$6,138,904
51,843
+ $1,575,654
PIT^
4
59,739
$32
$7,646,592
55,626
+ $1,638,984
SDC^
3
59,467
$32
$5,708,864
59,096
+ $922,115
CIN^
3
55,286
$31
$5,141,567
50,942
+ $709,613
IND
4
53,937
$27
$5,825,196
54,622
+ $333
HOU^
3
53,374
$27
$4,323,267
56,426
+ $576,774
LAR
3
48,849
$33
$4,836,018
52,858
- $396,891

NOTE: Teams with the symbol (^) next to their name haveincreased their ticket prices over last year. "'93 AVG." isbased on the same number of home dates as the teams have had thusfar in '94. "TIX $" is the team's average ticket price. "TIXREVENUE" is an approximated figure based on the increase/decreasein attendance for the same number of home dates from '93. The+/- revenue figures take into account all new ticket prices.