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Volume 24 No. 112

Leagues Governing Bodies

     New Tampa Bay Storm owner Peter Kern held his first news
conference as owner yesterday.  He said he was in the process of
selling the AFL's Ft. Worth Calvary to Don Logan, a promoter
based in Mexico City.  The league's expansion and relocation
committee next week is expected to discuss the sale and Logan's
intention to move the team to Mexico  (Chris Marti, TAMPA
TRIBUNE, 9/15).

     President Clinton said that baseball's antitrust exemption
should be re-examined: "I don't see how we can avoid a serious
examination of it" (Paul Richter, L.A. TIMES, 9/15).  But
Congressional action remained in limbo following the block of
Senator Howard Metzenbaum's (D-OH) bill Tuesday.  Metzenbaum said
he would reintroduce the bill early next week and indicated that
he "had enough support" to pass the legislation (N.Y. TIMES,
9/15).
     HOUSE ACTION:  On the House side, House Judiciary Chairman
Rep. Jack Brooks (D-TX) will hold oversight on the antitrust
exemption September 22.  Brooks said that the shutdown of the
game "has moved the issue of baseball antitrust exemption to the
congressional-policy radar screen as never before" (Alex Truex,
HOUSTON CHRONICLE, 9/15).  Acting Commissioner Bud Selig plans to
testify at the hearings (USA TODAY, 9/15).
     OUTLOOK:  MLBPA Exec Dir Donald Fehr:  "[MLB] is the only
unregulated monopoly of its size in the country" ("SportsCenter,"
9/14).  Dave Anderson writes that by "undermining the public's
trust in a World Series, the 28 major league club owners have
also undermined their antitrust exemption" (N.Y. TIMES, 9/15).
But ESPN'S Peter Gammons warned that action is unlikely: "The
owners have a lot of friends in high places" ("SportsCenter,"
9/14).

     49ers officials "may have to answer plenty of questions"
from the NFL's Management Council once the league starts
reviewing details of Deion Sander's one-year, $1.25M contract.
League officials said yesterday that they anticipate several
teams to request that the contract be scrutinized for any "under-
the-table" deals made to circumvent the salary cap.  Falcons
president Taylor Smith questioned the deal and said "bitterly"
that the Falcons had offered Sanders more than double the 49ers
bid.  Dolphins GM Eddie Jones: "Let's just say they have been
very, very resourceful" (Len Pasquarelli, ATLANTA CONSTITUTION,
9/15).  49ers President Carmen Policy added that the questions of
other teams over the validity of the contract "concerns me"
(Clark Judge, SAN JOSE MERCURY NEWS, 9/15).

     ATLANTA:  The Braves may have less trouble promoting
themselves for '95 than some other teams:  "They have a season-
ticket base of 30,000 and typically get a 90 percent-plus renewal
rate" (Rosenberg, ATLANTA CONSTITUTION, 9/15).    BALTIMORE:
Orioles Owner Peter Angelos refused to sign the resolution backed
by 26 of the 28 owners (The Reds' Marge Schott also abstained).
Instead, Angelos "called for a cease-fire to the name-calling and
finger-pointing," in particular the sections that criticized the
players for not bargaining in good faith.  Angelos said the
rehtoric "served no constructive purpose" and "were absolutely
inappropriate in light of what the announcement was dealing
with."  Angelos, who is not on the PRC or Executive Council,
intends to get more involved in negotiations (Tom Keegan,
Baltimore SUN, 9/15).  Whether Angelos "is on board probably
doesn't matter.  The owners are expected to declare an impasse in
November and try to weather a legal onslaught by the union"
(Peter Schmuck, Baltimore SUN, 9/15).  Angelos, on his call with
Schott:  "She said, 'If you're not going to sign it, I'm not
going to sign it.'  I said, 'Hallelujah, I've got one soldier.
All we need is 19 more'" (Mark Maske, WASHINGTON POST, 9/15).
Ken Rosenthal called it a "badge of honor" that Angelos refused
to sign (Baltimore SUN, 9/15).
     BOSTON:  Michael Gee writes, "In the short-term, the owners
have sabotaged their primary profit source of the past 20 years -
- the explosive growth in the value of a big league franchise.
... If the capital of the average franchise goes down 25 percent,
the owners will lose $700 million.  It'd take more than a
decade's worth of the owner's salary cap plan to save them that
much dough"  (BOSTON HERALD, 9/15).  Dan Shaughnessy: "Major
League Baseball, for the moment, is dead" (BOSTON GLOBE, 9/15).
     CHICAGO:  The Cubs and White Sox will lose an estimated
$48.7M combined.  John Skorburg, chief economist for the
Chicagoland Chamber of Commerce, calculated that the final tab
for the city will be $387.5M (Dan Bickley, CHICAGO SUN-TIMES,
9/15).  Bob Verdi writes, "What exactly will be the 'cost
certainty' of this exercise in petulance if fans decided they've
had it right up to here with baseball?" (CHICAGO TRIBUNE, 9/15).
White Sox Owner Jerry Reinsdorf made no public comments,
releasing this statement:  "It is difficult to find words to
express my regret that the remainder of the 1994 season had to be
canceled due to the players' strike.  It's really a shame" (Paul
Sullivan, CHICAGO TRIBUNE, 9/15).  In Washington, Reinsdorf
critic Tom Boswell writes, "Here lies the man who sacrificed
baseball to settle a schoolyard grudge" (WASHINGTON POST, 9/15).
     CINCINNATI:  Reds Owner Marge Schott said the owners'
decision to cancel the rest of the season "was so unappealing, in
the end she couldn't be part of it."  Schott:  "I'm behind the
owners in wanting to do something with (the salary structure of)
baseball, but this is a tradition we're breaking.  It (signing
the resolution) wouldn't make any difference" (CINCINNATI
ENQUIRER, 9/15).  Reds GM Jim Bowden called the potential $10M
loss to the club "financially devastating" (CINCINNATI ENQUIRER,
9/15).
     CLEVELAND:  Bill Livingston of the CLEVELAND PLAIN DEALER,
on Indians fans: "These people have lived and mostly died with
this team for a very long time and now there is not going to be
any reward" ("SportsCenter," ESPN, 9/14).
     DENVER:  Rockies Owner Jerry McMorris noted the
"possibility" that a "couple of teams" might not survive (Jerry
Crasnick, DENVER POST, 9/15).  McMorris said there would be no
"wholesale" front-office layoffs, with the construction of the
new Coors Field a "major part of the equation" (Crasnick, DENVER
POST, 9/15).  Tomorrow, the Rockies will announce their refund
policy -- and also that they are raising ticket prices.
McMorris:  "We're going to try to be square with everybody"
(DENVER POST, 9/15).
     DETROIT:  Mitch Albom:  "Do they know what they've done?"
(DETROIT FREE PRESS, 9/15).
     HOUSTON:  Alan Truex writes, "How do they sell season
tickets, advertising, television and radio rights for a sport
that is in total disarray?" (HOUSTON CHRONICLE, 9/15).
     LOS ANGELES:  Dodgers Owner Peter O'Malley was "unhappy"
that he was excluded from negotiations, according to sources.
O'Malley, from Ireland where he is promoting little league and
amateur baseball:  "I said, and was quoted several times as
saying, now is the time to show that flexibility.  But [both
sides] never did" (Maryann Hudson, L.A. TIMES, 9/15).  Mike
Downey:  "The World Series is just like the World Cup, a
scoreless tie" (L.A. TIMES, 9/15).
     MIAMI:  Ed Pope writes, "Listen!  Those are champagne
glasses clinking now at 410 Park Ave., the National Football
League Headquarters in New York" (MIAMI HERALD, 9/15).
     MILWAUKEE:  Brewers manager Phil Garner, who was throwing
batting practice to his son when he heard the news:  "It made me
so mad I tried to bean my own son" (Tom Haudricourt, MILWAUKEE
SENTINEL, 9/15).
     MINNESOTA:  Twins Owner Carl Pohlad "said the loss of
television revenues will cause some small-market teams to take
out loans to keep them afloat during the winter.  Also, despite
word from several sources that he has tried in earnest to sell
the Twins lately, Pohlad said he isn't interested in selling.
That's not surprising, since it would be nearly impossible to
sell a small-market team that is losing money during a player's
strike" (Jim Souhan, Minneapolis STAR TRIBUNE, 9/15).  The Twins
plan to lay off about 30 of their 51 full-time front office
employees, perhaps by October 12.  The layoffs are expected to
save the club about $75,000 a month (STAR TRIBUNE, 9/15).
     MONTREAL:  "Already operating on a line of credit he secured
in July," Expos Owner Claude Brochu said that the cancellation of
the season has left the team looking at a  $20M loss.  Brochu:
"We have no intention of simply absorbing these losses.  We'll
make them back through our payroll and we may have to look at
other things as well -- things of a capital nature."  Brochu
wouldn't say if that meant additions to the ownership group or
asking the present owners to pay more (Jeff Blair, MONTREAL
GAZETTE, 9/15).
     NEW YORK:  Yankees Owner George Steinbrenner:  "I'm worried
about us playing by opening day in 1995" (Jack Curry, N.Y. TIMES,
9/15).  Murray Chass:  "The prevailing view is that the dispute
will become nastier before it ends, whenever that may be" (N.Y.
TIMES, 9/15).  Mets Secretary/General Counsel David Howard said
the team has laid off or terminated about 40 employees "and more
cutbacks could be on the way" (Anthony Gargano, N.Y. POST, 9/15).
Mets GM Joe McIlvaine spoke on behalf of GMs expressed
frustration about being "in the dark":  "I have no idea what I'm
supposed to do" (Bill Madden, N.Y. DAILY NEWS, 9/15).
     OAKLAND:  A's Owner Walter Haas released a short statement:
"Our hope is that the loss of the season will now provide the
catalyst for Major League Baseball to put an end to the acrimony,
and to restructure itself in a way that secures the game's
rightful place as the National Pastime" (THE DAILY, 9/14).  For
more on how the cancellation of the season affects the A's
impending sale, see story num. 99.
     PHILADELPHIA:  Phillies Pres. Bill Giles:  "I don't look at
it as who's going to crack first. ... We were willing to (adjust)
the maximum salary limit -- and we're still willing to" (Sam
Carchidi, PHILA. INQUIRER, 9/15).  Giles, on what it would take
to end the deadlock:  "Well, I would hope that enough players
would say that 'Beisbol has been berry, berry good to me'" (John
Smallwood, PHILA. DAILY NEWS, 9/15).  Frank Dolson:  "No, they
haven't killed baseball, only big-league baseball" (PHILA.
INQUIRER, 9/15).  Bill Conlin compares owners to Benedict Arnold
and John Wilkes Booth "and all the villains who robbed Americans
of something precious":  "If clothes make a statement, major
league baseball now wears a black salary cap to go with the Black
Sox of 1919" (PHILA. DAILY NEWS, 9/15).
     ST. LOUIS:  Cardinals labor consultant Stuart Meyer:  "We
don't care if it's a salary cap or not.  But it has to be
something ... to bring the $15 million payroll closer to the $50
million payroll."  Cards GM Del Maxvill called for some signs
from management:  "Right now, nobody knows how much big-league
time a player has. ... Let's try to have a little bit of order"
(ST. LOUIS POST-DISPATCH, 9/15).
     SAN FRANCISCO:  Giants Owner Peter Magowan acknowledged that
replacement players were a "possibility" if the strike continues
into spring training.  Magowan will cut the player payroll by $5M
to $35M -- with several free agents not returning (Mark Gonzales,
SAN JOSE MERCURY NEWS, 9/15).  Magowan described himself as "not
a hard-liner in this exercise," but Ann Killion notes that his
comments were "full with anti-player rhetoric."  In addition, the
Giants, who want a new downtown stadium, "will be forced to take
[their] plan to the public, a public left with a sour taste that
may linger into the next century" (MERCURY NEWS, 9/15).
SEATTLE:  Mariners CEO John Ellis "agreed with the decision to
end the season, though he will be forced to lay off several full-
time employees and the franchise stand to lose nearly $6 million
in postseason revenue.  But Ellis said the short-term loss would
be a long-term gain if the owners can gain control over player
salaries."  Ellis:  "If that happens, then this is certainly
worth it for the Mariners" (Jim Street, SEATTLE POST-
INTELLIGENCER, 9/15).
     TEXAS:  The city of Arlington will forfeit $42M from games
lost at The Ballpark and tax revenues will be short $150,000
(Richard Alm, DALLAS MORNING NEWS, 9/15).
     TORONTO:  Blue Jays Owner Paul Beeston:  "Maybe there should
have been (other proposals) and maybe there should not have been.
But they [the MLBPA] didn't come back with anything meaningful.
... I don't think it necessarily has to be a salary cap.  I
believe there could be another mechanism" (Bill Lankhof, TORONTO
SUN, 9/15).  Tim Harper writes Beeston "might have been a
reluctant participant in the burial, but he was a partner
nonetheless."  Labatt President George Taylor strongly favored
finding a settlement, but Beeston stuck with the owners.  Beeston
said the Blue Jays were responsible for the "majority" of the
brewery's $16M loss (TORONTO STAR, 9/15).

     ESPN'S PETER GAMMONS: "If the players association is right
and the whole idea has been to try to bust the union, then this
will be a war that will go right into June or July and the answer
will only be the last man standing.  But maybe they will realize
that some of those ideas that have been floating around the last
few days.  Maybe they can forget some of their bitterness, and
start to negotiate and can decide that a deal in November is
better than a deal in July.  I think there will be some push to
get this over by the end of December" ("SportsCenter," 9/14).
     ANDREW ZIMBALIST, author of "Baseball and Billons":   "It
looked like the owners were up to some dirty business and that is
the way it turned out.  The greatest likelihood is we might see
Double A players and Single A players opening up the season, with
the major league owners trying to induce major league players,
one by one, to cross the picket line and bust the union ("Market
Wrap," CNBC, 9/14).      ESPN'S CHARLEY STEINER: "It was like a
long suffering old friend, who you knew was going to die.  There
was sadness in the passing, but there was also a sense of relief
as the fat lady has sung on this Kevorkianesque baseball season"
("SportsCenter," 9/14).
     TOMMY LASORDA:  "I think this thing will be settled before
spring training is over" ("GMA," ABC, 9/15).
     CECIL FIELDER: "The owners were trying to get something from
us, and we weren't going to give it to them, so it was going to
come to this anyway" ("SportsCenter," ESPN, 9/14).
     AGENT TOM REICH:  "We will have the World Series of legal
confrontations instead, which is sickening.  There will be enough
paper flying around here to float to Cuba on.  The players are
the strongest union I have ever seen and I don't think they will
cross any lines, but time will tell" ("SportsCenter," ESPN,
9/14).
     MARVIN MILLER, Former Exec. Dir. of MLBPA: "The owners now
have to sell season tickets holders for a non-existent next year,
and they have to sell advertising time to the very people whose
contracts they just broke.  This is a salesman's nightmare. It
will surprise no one if some players break the line, but they
aren't going to get a majority and that means they are not going
to get an agreement" ("SportsCenter," ESPN, 9/14).
     ESPN's BOB LEY: "Privately, union leaders are concerned
about their rank and file unity in this first baseball nuclear
winter" ("SportsCenter," 9/14).
     PAUL BROWN, FINANCIAL WORLD Managing Editor:  "I think one
of the pressures that will get this thing settled is pressures
from the bank, from television, from the stadium.  In a funny
way, this situation may actually help a team in trouble. Their
value may go up. ("SportsCenter," 9/14).
     BRANDON STEINER, of Steiner Sports Marketing: "The player's
money is still coming in.  The companies that these guys signed
with are the losers" ("SportsCenter," 9/14).
     BOB COSTAS:  "The owners have done a terrible job making
their case to the public and the press, but the owners can always
tap into a certain reservoir of sympathy" ("Charlie Rose Show,"
9/14).
     CNN'S MARK MORGAN: "It is safe to say that when baseball
does return, it will be vastly different than when it was last
played" ("SportsTonight," 9/14).

     It will "business as it was at ABC and NBC now that the
baseball season has been canceled."  Both nets, which were
without baseball the last four years anyway, "will simply revert
to regular prime-time programming to fill the baseball void."  In
forming The Baseball Network, ABC would have televised the first
round of the playoffs and the World Series and NBC would have
televised the two LCS.  "The financial impact on both networks
will be minimal."  No one would say so, "but the resumption of
the season probably would not have been welcome."  ABC's prime-
time has been gaining on CBS in the ratings and NBC is coming off
a good ratings week (Larry Stewart, L.A. TIMES, 9/15).  TV sports
experts estimated that MLB lost about $100M in TV revenues by its
decision to cancel the season (Lee Winfrey, PHILA. INQUIRER,
9/15).  TBN will lose about $24M from unplayed regular season
games (N.Y. TIMES, 9/15).
     ADVERTISERS:  Major sponsors "are searching for alternative
programming for their" ads.  The problem is, "there aren't many
good alternatives.  Thanks to a boom in new products and a
rebound in ad spending, the broadcast networks have already sold
most of the choice slots" on many of the hit shows.  GM, Texaco,
Gatorade, Anheuser-Busch and MCI all had planned to advertise
"heavily during the post-season" (Kevin Goldman, WALL STREET
JOURNAL, 9/15).  Louis Schultz of Lintas Media: "The longer the
strike continues, the more difficult it will be for baseball to
sell its product to advertisers next year, because they are going
to be wary of the product" ("World News Tonight," ABC, 9/14).
     WHAT ABOUT '95?  TBN spokesperson Ray Stallone "brushed off
suggestions that he was using his cellular phone from a building
ledge": "We have sales people in negotiations for 1995 as we
speak" (Michael Hiestand, USA TODAY, 9/15).
     NEW LEAGUE:  A network such as Fox or CBS "could serve as a
catalyst to form a new league, though sources close to Fox
management say it is leery of doing anything that would
jeopardize its future attempts to make a deal" with MLB (Alan
Truex, HOUSTON CHRONICLE, 9/15).  Former MLBPA Exec Dir Dick
Moss, the main proponent of a new league, said the "goal is to
field teams by April."  He claims he's talked to investors about
putting teams in eight to 12 cities" (Colin Miner, N.Y. POST,
9/15).  Moss, taking a shot at Bud Selig:  "I think as you see
baseball reoragnized, Milwaukee will be left out" (Tom
Haudricourt, MILWAUKEE SENTINEL, 9/15).
     HOW'D WE GET HERE?  John Helyar examines "how fear and
loathing produced the standoff that wrecked the baseball season"
(WALL STREET JOURNAL, 9/15).
     DOES ANYBODY CARE?  From the ESPN/Chilton Sports Poll: "The
1994 baseball season is now officially over. Do you care?"  Yes
60%; No  40% ("SportsCenter," 9/14).

     ESPN's Keith Olberman: "Our sources tell us the latest
target date for the lockout is after the first week of the
season, on or about October 7th.  There is a bargaining session
set for Friday in New York" ("SportsCenter," 9/14).  NHL players
will be taking a set of proposals for a new collective bargaining
agreement.  The league wants to link revenues and salaries with
"some form of revenue-sharing."  Players want "nothing to do with
anything they say limits salaries."  NHL Commissioner Gary
Bettman has proposed a number of concepts, including a pyramid
payroll structure that would "slot salaries according to
percentages of team revenue" (Alan Adams, CANADIAN PRESS/OTTAWA
CITIZEN, 9/15).     FOX IMPACT:  NHLPA Exec Dir Bob Goodenow said
the Fox TV deal will have "some impact" on negotiations, "but to
what degree I don't know" (CP/OTTAWA CITIZEN, 9/15).