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Closing Bell

Could NFL Have League Betting Deal In Place By Super Bowl?

The NFL is on the cusp of landing an official-status deal in the sportsbook sponsorships category like those the NBA, NHL and MLB signed with MGM Resorts, and a model by which U.S. sportsbooks can use league and team marks and IP on their apps. That would likely be tied to the use of official data distributed by Sportradar. However, exactly that will look like for the NFL is still is to be determined.

NFL Exec VP and Chief Strategy & Growth officer Chris Halpin called the possibility that the NFL, which since June has seen 11 teams sign 18 sportsbook deals, could unveil its first league sponsorship deal in the category in time for the Super Bowl “possible, but hard to say,” in part because of the ever-present uncertainty that has come with COVID. 

See more here in SBJ Betting.

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SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

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