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NFL Signs Postmates As Sponsor In New Food Delivery Category

The NFL signed mobile app Postmates as the league’s on-demand food delivery sponsor, a new category heading into a season where the at-home experience takes on greater importance. Financial terms were not disclosed, and the parties would only describe the term as “multiyear.” Postmates also will be an official sponsor of tentpole league events such as the Super Bowl, Pro Bowl and Draft. The S.F.-based company is the NFL’s 37th league sponsor.

To mark tomorrow’s opener, Postmates is working with Chiefs QB Patrick Mahomes’ foundation, 15 and the Mahomies, to deliver meals to health care workers at Ben Taub Hospital in Houston; Texans QB Deshaun Watson is doing the same with Postmates at a K.C. hospital.

Read more here.

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