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Volume 25 No. 23
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Timex Inks Licensing Deal With NFL For Team-Branded Watches

Timex today announced a licensing deal with the NFL to create watches honoring each of the league's 32 teams. The Timex Tribute Collection will include casual, dress and sporty watches for men, women and youth feature NFL team logos and matching dial/strap colors. Pricing ranges from $24.95-89.95. They are on sale now at Timex.com fan shops, national sporting goods stores and NFLShop.com. Additional pro sports leagues and colleges will be available in early '18 (Timex).