SBD/Closing Bell

NFL Launches Youth-Focused Campaign "The Handoff"

The NFL has launched a new youth-focused campaign called “The Handoff.” The campaign, created by Translation, debuted a 60-second spot, “Handoff Across America,” during the Hall of Fame Game on Aug. 3. Along with a 90-second, 30-second and a series of 15-second...

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